Sin Dee Sugar (HBIC)

Who is Sin Dee?
Who is Sin Dee?


Sin Dee Sugar is a full-time marketing professional and experienced event coordinator/promoter, who focuses her free time on running Sin Dee NYC, LLC. Born and raised in New York City, she worked her way from in the spotlight to behind the scenes.

Known for her creative edge, she decided to blend her knowledge of the professional and alternative worlds to start Sin Dee NYC in 2003. Later the brand would grow to launch the SinDeeNYC.com website in 2017 and officially form as Sin Dee NYC, LLC in 2020.


Modeling Portfolio

Longest and dearest friend model who is the best at her craft.
Sin Dee is very creative and a pleasure to work with. She is friendly, professional, and very easy to work with. I appreciated her attitude and professional skills. Love hanging with her and shooting her. I would shoot with her anytime .”

RICHARD SCALZO, NYC PHOTOGRAPHER, RICHARDSCALZO.NYC

Videos of Sin Dee Sugar in Action


Latest Work

  • Sin Dee NYC’s Guide to Yule 2021
    Grab your Yule logs it’s the Winter Solstice! Today, 12/21 marks the time of year when the Sun is reborn and a new season is upon us. Here are some of our favorite modern takes on pagan yuletide traditions.
  • NYers Slay the 2021 Village Halloween Parade’s Theme: Let’s Play! (Recap & Gallery)
    The NYC Village Halloween Parade returned this year and it was obvious that New Yorkers really did miss the city’s annual tradition. Guided by the themes “Let’s Play” & “All Together Now!”, costumes ranged from pop-influenced to political, and everything in-between. Check out our recap of the night & photo gallery.
  • Sin Dee NYC’s Guide to Halloween 2021
    Our annual guide to Halloween in NYC is here and with 2020 behind us, we’re bringing back our list of the hottest events in town! In addition to the usual recommendations of horror movies, spooky music, and other Samhain celebration ideas. Happy Halloween, Sinners!

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